Ning, as an ambassador, has come to an end. She is a brand ambassador for several companies, including Puma, Hoop, and ...

India's star shuttler PV Sindhu is set to sign a lucrative endorsement deal worth Rs 4 crore annually with a top sports equipment brand. As she navigates a mixed season on the BWF World Tour, Sindhu ...

In the Indonesia Masters Super 500 badminton tournament, ace Indian shuttler Lakshya Sen will face Japan’s Kenta Nishimoto in the second round of the Men’s Singles event. Lakshya advanced after ...

Two-time Olympics medalist PV Sindhu and Paris Olympics semifinalist Lakshya Sen will lead a 14-member strong Indian team in ...

Two-time Olympic medallist PV Sindhu and Paris Olympics semi-finalist Lakshya Sen will lead a 14-member strong Indian team for the Badminton Asia Mixed Team Cha ...

Olympians PV Sindhu and Lakshya Sen will spearhead a 14-member Indian team at the Badminton Asia Mixed Team Championships in ...

PV Sindhu, under new coach Irwansyah, aims to revitalise her game with enhanced aggression and consistency, seeking a strong ...

Coming in as the last Indians standing after the heartbreaks of PV Sindhu and Kiran George earlier in the day, Satwik and Chirag gave the sizeable and very vocal crowd enough reasons to cheer, ...

Puma rebrands as PVMA in tribute to badminton star PV Sindhu, celebrating her sports achievements and global impact.

Former champion P.V. Sindhu rekindled memories of her old aggressive self while up-and-coming Kiran George kept his nerves under pressure to register straight games win while the men’s doubles ...